Music industry vet JILL PEDONE has been named LAVA Head Of Publishing and Creative Licensing for LAVA PUBLISHING and LAVA RECORDS by CEO/Founder JASON FLOM.
PEDONE has previously worked at CHERRY LANE, BMG and DUALTONE MUSIC GROUP.
LAVA PUBLISHING is administered by KOBALT and is home to a stable of songwriters, producers and artists, including MATY NOYES, SAM SUMSER, LIZA OWEN, RICKY LUNA and MAX MATLUCK. LAVA RECORDS is part of UNIVERSAL REPUBLIC with a roster that includes LORDE, JESSIE J and GRETA VAN FLEET, among others.
PEDONE is set to head LAVA’s L.A. office to secure placements in film, television and advertising for all of the label and publishing company’s master and publishing catalog. She will oversee and handle all WEST COAST-related creative services, vet A&R projects for the label and publishing company, and spearhead LAVA’s first third party pitching services, which will be completely in house.
Throughout her career, JILL has been instrumental in the signings of artists such as SOUNDGARDEN, BEN HARPER, MOON TAXI and songwriter ROBPOP. Highlights of her synch placements include SHAKEY GRAVES’ “Family In Genus” in the most recent holiday SAMSUNG spot and MOON TAXI’s “The New Black” in a BMW spot. In 2011, she was named to BILLBOARD’s “30 Under 30: The Young Execs You Need to Know List.”